Tue, January 24, 2017
Guest article by Gretchen Hahn, Green Grass Marketing & Advertising
The phrase “new year, new you” is thrown around a lot every January. In fact, it is one of the most overused and trite advertising phrases around. You can avoid this and many other pitfalls and rookie mistakes by hiring a professional advertising agency.
Why do you need an agency? The simple answer is they will save you money AND help make you money. Agencies save you money because they are able to negotiate lower rates on many goods and services by utilizing their connections and relationships with vendors that have been built over years and through volume. Basically, they are the warehouse clubs of advertising. You pay them, but they are saving you time and money in the long run.
In addition, a good agency knows how to help you monetize your business with the right branding, marketing, messaging, advertising and public relations activities.They are experts at fine tuning offers and incentives that will help to drive customers to your business.
You wouldn’t trust your pet or your child to a stranger….don’t trust your business to one either. A quality agency will take the time to get to know you, your business, your needs and your goals. They are more than just an advertising order taker; they are invested in you and your success.
It’s a new year….RENEW your excitement about your business and build your brand with the expertise and advantage of an advertising agency.